The world’s first F1® experience bar, F1® Arcade announce their first official partnership with Rimmel London to mark the launch of Rimmel’s brand new Thrill Seeker Extreme Mascara.
The partnership will see Rimmel London offering exclusive access to F1® Arcade Watch Parties via their Instagram, plus complimentary samples of the new Thrill Seeker Extreme Mascara with every purchase of F1® Arcade’s ‘Thrill Lap’ mocktail, between July – December in both the Birmingham and London venues.
Through a series of adrenaline-fueled immersive Grand Prix Watch-Parties, both brands hope to nurture F1® Arcade’s vibrant and diverse fanbase. With bespoke Rimmel London mocktails and complimentary goodie bags available, guests will be transported to the racing grid, then invited into the driving seat to take the wheel of a bespoke full-motion simulator. Guests can then top off the celebrations by grabbing a victory snap on Rimmel London’s photo finish podium.
F1® Arcade Watch Parties will take place between July – December in both their London and Birmingham venues. For the chance to secure tickets, fans can either visit the F1® Arcade website, or follow Rimmel London’s Instagram, where they will find details on all upcoming ticket giveaways.
Watch Party Schedule – each event takes place in both London & Birmingham F1 Arcade locations
21 JUL – FORMULA 1 HUNGARIAN GRAND PRIX 2024: 1:00 PM – 4:00 PM
28 JUL – FORMULA 1 ROLEX BELGIAN GRAND PRIX 2024: 1:00 PM – 4:00 PM
25 AUG – FORMULA 1 HEINEKEN DUTCH GRAND PRIX 2024: 1:00 PM – 4:00 PM
1 SEP – FORMULA 1 PIRELLI GRAN PREMIO D’ITALIA 2024: 1:00PM – 4:00PM
15 SEP- FORMULA 1 QATAR AIRWAYS AZERBAIJAN GRAND PRIX 2024: 11:00 AM – 2:00 PM
22 SEP – FORMULA 1 SINGAPORE AIRLINES SINGAPORE GRAND PRIX 2024: 12:00 PM – 3:00 PM
20 OCT – FORMULA 1 PIRELLI UNITED STATES GRAND PRIX 2024: 7:00 PM – 10:00 PM
27 OCT – FORMULA 1 GRAN PREMIO DE LA CIUDAD DE MÉXICO 2024: 7:00 PM – 10:00 PM
3 NOV – FORMULA 1 LENOVO GRANDE PRÊMIO DE SÃO PAULO 2024: 4:00 PM – 7:00 PM
24 NOV – FORMULA 1 HEINEKEN SILVER LAS VEGAS GRAND PRIX 2024: 5:00 AM – 8:00 AM
1 DEC – FORMULA 1 QATAR AIRWAYS QATAR GRAND PRIX 2024: 4:00 PM – 7:00 PM
8 DEC – FORMULA 1 ETIHAD AIRWAYS ABU DHABI GRAND PRIX 2024: 12:00 PM – 3:00 PM