GRAND CENTRAL TASH TAKEOVER

Wednesday, 25 November – With Movember well and truly underway, there has been a ‘Tash Takeover’ at Grand Central as retailers and restaurants wear multi-coloured moustaches for the day in order to help raise further awareness among customers and generate conversations surrounding men’s health issues.

As Grand Central offer a variety of men’s brands there was a great opportunity to champion male health issues by supporting the Movember campaign.

All the moustaches were supplied by Tiger and worn by employees from a selection of restaurants and retailers, helping to promote education and confidence in talking about men’s health.

Leading brands, Kiehls, Joules and Steel & Jelly also got involved by doing a tashtastic mannequin takeover with Kiehls dressing the well-known ‘Mr Bones’ with a moustache and Joules and Steel & Jelly also delivering a window display of moustaches.